Elevate Every Occasion with Our All Year Gifting Market Selection

The all year gifting retail market in the United Kingdom (UK) increased in 2023 with over 94% of consumers confirming that they had bought a gift in 2023. This is an improvement as compared to the growth during the last two years. Consumers are still recovering from the impact of persisten

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UK All Year Gifting Retail Market Analysis by Segments, 2023 (%)

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Some of the key companies in the gifting retail sector have been introducing various initiatives to strengthen their sales to recover from losses that occurred due to the pandemic. For instance, known for its trendy and chic products, Oliver Bonas stocked a range of gifts including homewares, jewelry, and clothing. Similarly, Scribbler also offered a range of smaller gifts, such as cards and mini-DIY creative kits which encourage shoppers to make impulsive add-on purchases.

These market players are also making significant digital presence to attract millennial consumers engaging more in online shopping. For instance, John Lewis Partners’ user-friendly website organised its impressive range of gifts by occasion, recipient, theme, price, product category and popularity, facilitating purchases both from customers with a specific gift in mind and those looking for inspiration. Moonpig’s selection of gifts boasts big brand names such as LEGO, Disney, and Cath Kidston, making it an appealing and reliable retailer, though as customers are increasingly price-conscious it should do more to advertise more affordable options.