Yoga Mat Market: Current Status, Opportunities, and Future Prospects

Growing awareness among the new generation as well as elderly population regarding health benefits of yoga is driving the global yoga mat market. Market Size – USD 8.83 Billion in 2019, Market Growth – at a CAGR of 3.1%, Market Trend – Increasing usage of natural rubber to produce yo

The Global Yoga Mat Market report assesses the historical and current data along with a thorough analysis of the market dynamics. The report also sheds light on the significant market growth driving and restraining factors that are anticipated to influence the market growth through the forecast period. The Global Yoga Mat Market studies the market scenario to offer growth projections for the Yoga Mat industry for the forecast period of 2020-2027. The report focuses on potential growth opportunities and limitations the prominent players of the industry might face during the entirety of the forecast timeline. The report pays special heed to the emerging business components, niche sectors, and product launches and brand promotions occurring in the market to help the readers make fruitful investment strategies.

The global yoga mat market would reach value of USD 11.13 Billion by 2027, according to a current analysis by Emergen Research. This growth of the market can be attributed to growing awareness regarding health benefits of yoga among the new generation as well as elderly population. The increasing need to reduce stress in the body by activating the parasympathetic nervous system has driven the adoption of practice of yoga. Rising incidence of chronic back pain among elderly population has increased the adoption of yoga among geriatric population, as yoga relieves the back pain. This, in turn, has boosted the demand for yoga mats. The geriatric population is also increasingly suffering from diabetes and cardiovascular diseases, which is driving the practice of yoga and, in turn, the demand for yoga mats. Yoga lowers the blood sugar level in people with diabetes and reduces the risk of heart diseases.

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The global Yoga Mat market report employs an extremely extensive and perceptive process that analyzes statistical data relating to services and products offered in the market. The research study is a pivotal document in understanding the needs and wants of the clients. The report is comprised of significant data about the leading companies and their marketing strategies. The Yoga Mat industry is witnessing an expansion and change of dynamics owing to the entry of several new players.

Key Benefits of the Report:

  • Comprehensive analysis of the competitive scenario and its changing dynamics
  • Analytical data with detailed SWOT analysis and Porter’s Five Forces analysis
  • In-depth 8-year analysis of the Global Yoga Mat Market
  • Critical understanding of the key market segments
  • Comprehensive analysis of the drivers, restraints, trends, and opportunities
  • Detailed regional analysis and extensive company profiling
  • Extensive assessment of current and emerging trends of the market

The report is an investigative study of the technological developments and product advancements, along with a regional analysis for each product and application offered in the market. The fundamental objective of the report is to give an insight into the workings of the Yoga Mat industry. It provides an accurate and strategic outlook of the market with a thorough assessment of the segments and sub-segments of the market. It provides a panoramic view of the industry to offer a deeper understanding of the global industry.

The report further studies the key companies operating in the industry and their company profiles, product portfolio, expansion strategies, and strategic alliances such as mergers and acquisitions, collaborations, and joint ventures, among others. It also offers insights into their market reach and global position, along with highlights about their achievements and financial standings.

Key companies operating in the Yoga Mat market include:

Columbia Sportswear, Manduka, LLC, Lululemon Athletica, Hugger Mugger Yoga Products, Jade Yoga, Liforme Yoga, Fabrication Enterprises Inc., Sequential Brands Group, Inc., Barefoot Yoga Co., ADIDAS AG

Based on the product type, the Yoga Mat market is segmented into:

  • Distribution Channel Outlook (Volume: Kilo Tons) (Revenue, USD Billion; 2017–2027)

    • Supermarket Hypermarket
    • E-commerce
    • Specialty Store
  • Material Outlook (Volume: Kilo Tons) (Revenue, USD Billion; 2017–2027)

    • Polyurethane
    • Natural Rubber
    • Thermoplastic Elastomer
    • Polyvinyl Chloride
    • Others (Jute and Cotton)    
  • Regional Outlook (Volume: Kilo Tons) (Revenue, USD Billion; 2017–2027)

    • North America
      1. U.S.
      2. Canada
    • Europe
      1. Germany
      2. U.K.
      3. France
      4. BENELUX
      5. Rest of Europe
    • Asia Pacific
      1. China
      2. Japan
      3. South Korea
      4. Rest of APAC
    • Latin America
      1. Brazil
      2. Rest of LATAM
    • Middle East Africa
      1. Saudi Arabia
      2. UAE
      3. Rest of MEA

To know more about the report, visit @ https://www.emergenresearch.com/industry-report/yoga-mat-market

Regional Analysis:

The report further examines the market in the key regions of the world with regard to production and consumption patterns, import/export, supply and demand ratio, revenue generation, market share and size, and presence of prominent players in the regions. The report also covers the expansion plans undertaken by companies in the regions under the regional analysis section.

Key regions in the market include:

  • North America
    • S.
    • Canada
  • Europe
    • K.
    • Italy
    • Germany
    • France
    • Rest of EU
  • Asia Pacific
    • India
    • Japan
    • China
    • South Korea
    • Australia
    • Rest of APAC
  • Latin America
    • Chile
    • Brazil
    • Argentina
    • Rest of Latin America
  • Middle East Africa
    • Saudi Arabia
    • A.E.
    • South Africa
    • Rest of MEA

Key Questions Addressed in the Report:

  • Who are the leading players in the Yoga Mat industry?
  • Which region is expected to dominate the market in the coming years?
  • What are the key applications of Yoga Mat?
  • Which segment is expected to garner traction during the coming years?
  • What are the key strategies adopted by leading players in the market?

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